Sometimes when production is heavy, some of the non-arty types around our studio joke about being able to help the designers out, saying, “why don’t we put your photo on this matchbox”
Oh if it were only that simple, we would all be involved in Graphic Design, thanks for trying but no thanks guys!
The truth is that graphic design requires a lot more than just a willing heart and a pack of color pencils . It takes a lot of skill, training and talent to create effective visual communication, but many folks leave it as an afterthought when it should really be one of the very first priorities.
Today we’re going to talk about what graphic designers do and why good graphic design is so critical to your business.